How to Make Money with Social Media

Return on investment in social media is like the weather:
Everybody talks about it, but nobody is doing anything about it.
With this book, Jamie Turner and Reshma Shah set you up for
success with some key fundamentals, and then give you some
very specific and illustrative examples on how to calculate the
ROI of your social media efforts.
Social media isn�t a fad. It�s not going away. This book adds
tools to your thinking on the matter.